Blending the meanings of IP × Pop × UP × Pop-up, IPOP-UP is a limited-time showcase that explores the power of original IPs in today’s pop culture economy. No longer just characters or stories, IPs are now collectible, marketable, and central to creative business strategies.
Featuring 12 original Taiwanese IPs—from visual characters to published content—the exhibition highlights how IPs grow through cross-sector licensing, multi-format adaptation, and long-tail value creation. Backed by TAICCA’s industry research, IPOP-UP offers a hands-on look at the many paths an IP can take from concept to cultural phenomenon.
Taiwan Creative Content Agency
IPOP-UP: Where Taiwan’s IP Potential Comes to Life
8/5-8/11
Taipei Nangang Exhibition Center, Hall 1
Exhibition introduction
Curatorial Team
TAICCA
Established in 2019 by the Ministry of Culture, the Taiwan Creative Content Agency (TAICCA) supports the production, distribution, development, and overseas expansion of audiovisual content, digital content, music, comic, performing art, and more.
As your premier partner in Taiwan, TAICCA offers unparalleled support, resources, and expertise to navigate the dynamic landscape of the Taiwanese creative content industry and maximize the potential for success.
Design Team
OR Design
By exploring alternative perspectives, OR Design attempts to unlock new possibilities for design. From organizing raw data and building information structures, to visual design and information visualization, we help ensure that important messages are communicated clearly and complex data is understood accurately.