《虎嚕吼嚕嚕》以臺灣廟宇文化為靈感，講述誕生於嘉義城隍廟的黑色虎爺「虎嚕 HOORU」，與夥伴們守護城市與人們願望的故事。希望透過俏皮又療癒的故事，陪伴每一顆發光的心。

"HOORU HORURU" is an original character IP inspired by Taiwan’s temple culture. It follows HOORU, a black Tiger God born in the Chiayi City God Temple, and his companions as they protect the city and the wishes of its people. Through playful and heartwarming stories, they bring a touch of companionship, courage, and wonder to everyday life.