以知名IP運用為核心價值，所發展的品牌娛樂部門，濃縮了IP產業的各類商務環節，包含：圖像品牌代理授權、商品開發、快閃店策劃及營運等，可視為台灣IP生態圈的示範聚落。

This Brand Entertainment Department leverages famous IPs to integrate the entire industry chain, from branding and licensing to merchandising and pop-up retail. It stands as a model business hub for the IP ecosystem in Taiwan.