BOBOG was created at the end of 2023, using the phonetic symbol of Zhuyin as its name and image.

In 2024, the focus was primarily on digital licensing, with collaborations including the Huashan Social Welfare Foundation, Chunghwa Telecom, momo shopping, and Fubon Bank.

In 2025, trademark registration was completed, and physical merchandise creation began, showcased at stationery exhibition booths.

In 2026, the studio was established.